MADE BY PWR

WHAT THINGS COST

How much does social media management cost?

A monthly number, and the honest limits of what it buys.

Managed social growth costs $600 a month here, paid in advance and stoppable at the end of any paid month. That buys platform strategy, execution and monthly reporting. It does not buy a follower count, and we will not buy one for you.

The packages behind the answer to "How much does social media management cost?", drawn as a price ladder with what pushes the number up and down.
Prices read from the catalogue, so this chart cannot disagree with the pricing page.

What the fee covers

Deciding which platforms are worth your time, which is usually fewer than you are currently posting to. Then the ordinary daily work that makes an account look alive: posting, scheduling, and keeping a consistent look. Then a monthly report that is short and says what did not work as well as what did.

You talk to the person doing it. There is no account manager summarising somebody else's week.

Why the number is lower than an agency's

Because this is execution against a strategy, not a media department. There is no content studio, no community team covering weekends, and no twenty-page deck at the end of the quarter. If you need those, that is a larger engagement than this package and it is quoted separately.

What you get instead is the part that most small businesses actually lack, which is somebody reliably doing it.

The follower question

We do not buy followers, likes or engagement at any price. It inflates one number, suppresses reach because the platform can tell, and is trivially detectable by anyone who looks at the ratio. If a count is what you want, this is the wrong studio and we would rather say so than take the money.

Real growth is slower and less flattering. Two thousand people who might buy is worth more than fifty thousand who cannot.

And no, there is no guarantee attached to any of it. Nobody controls a platform's distribution, so a follower count or a reach figure promised in advance is either a guess or bought, and we do neither. What the fee buys is the work and a monthly report that says what did not land as well as what did.

Where the boundaries are

Paid advertising is a different job with a different fee. Original filming and product photography are not included, though a batch of visuals and short cuts from material you already have is available as a one-off at $450.

Community moderation at scale and same-day response to everything are also outside this. Say so in the brief if you need them and we will tell you honestly whether we should be the ones doing it.

Worked example

Social Growth over time
ScenarioHow it adds upTotal
1 month of Social Growth 1 × $600 $600
3 months of Social Growth 3 × $600 $1,800
6 months of Social Growth 6 × $600 $3,600
12 months of Social Growth 12 × $600 $7,200

Monthly work is paid monthly in advance and can be stopped at the end of any paid month, so a longer row is a choice made month by month, not a commitment.

Included and not included

What each package lists as included, and what its page lists as not included.

Included and not included, by package
PackageIncludedNot included
Social Growth$600/mo
  • Platform strategy
  • Growth execution
  • Monthly reporting
  • Direct access
  • Buying followers, likes or engagement. We will not do it at any price
  • Paid advertising, which is the ads package
  • Video production beyond basic cuts, which is the visual and video pack
  • Community moderation at scale or 24-hour response
Visual & Video Pack$450
  • 10 platform-ready visuals
  • 3 short video cuts
  • Source files
  • One revision round
  • Original filming or a photo shoot. This works from material you already have
  • Stock licences, if the brief needs stock we do not already hold
  • Ongoing content production, which is the social growth retainer
  • Copywriting beyond short on-image text
Ads Management$600/mo + 15% of ad spend
  • Campaign build and targeting
  • Creative variations
  • Weekly optimisation
  • Plus 15% of ad spend
  • The advertising spend itself, which you pay to Meta and Google directly
  • Landing page design, which is a separate package
  • Original video production beyond creative variations of what exists
  • Any guarantee of a return. We manage against cost per result and report it honestly

What moves the number

Pushes it up
More platforms, original production, daily community response
Pushes it down
Fewer platforms, which is usually also the better strategy
Not for sale here
Followers, likes and engagement. At any price

Frequently asked questions

Which platforms?

Whichever ones your buyers use. That is the first question in the strategy, and the answer is often fewer than you are currently posting to.

Do you buy followers?

No. It inflates a number, kills reach and is trivially detectable. If a count is what you want, this is the wrong studio.

Do you make the content?

We make the posts and the cuts. Original filming and product photography are a separate job.

When do I pay?

Fixed-price work is paid in full before it starts. Monthly work is paid monthly in advance and can be stopped at the end of any paid month. Prices are in US dollars.

Can I stop a monthly package, and is the month refunded?

Stop any time. The month already paid runs to its end and is not refunded; nothing further is charged. There is no notice period and no cancellation fee.

Do you guarantee rankings, traffic, followers or revenue?

We do not guarantee search rankings, traffic, conversion rates, follower counts or revenue. These depend on factors outside a studio's control. We do publish what we measured on past work and we measure yours the same way.

The packages behind these numbers

Each one lists its full scope, what it excludes and how the work runs.

The studio behind them: Social growth, Ads, brand & media.